Mobile · Per-URL detail

https://searchflex.com · 100 URLs on mobile · sorted by worst score first

🛠 Fix it — mobile playbook

6 prioritised fixes, ordered by impact. Start with #1 and work down. Copy-paste friendly — each card tells you exactly what to change and how to verify it worked.

6 high ✓ Tip: batch fixes into one deployment when they touch the same template — saves QA time and you'll see the score lift land together.

HIGH ⏱ 1–2 hrs 📈 +6 pts projected

PRIORITY 1 — Consent-gate GTM-loaded tags (GTM, Facebook Pixel, Hotjar)

In GTM, open each tag and change its firing trigger from 'All Pages' or 'DOM Ready' to the built-in 'Consent Initialization' trigger; pair it with a condition that checks analytics_storage=granted (for GA/Hotjar) or ad_storage=granted (for Facebook). This alone targets ~57,600ms of mobile blocking time and is the highest-leverage single change available.

HIGH ⏱ 1–2 hrs 📈 +6 pts projected

PRIORITY 2 — Audit and prune GTM tag bloat

Open GTM Preview mode, load your highest-traffic pages, and export the list of tags firing on page load. Any tag firing on every page that could instead fire on a specific URL path, element click, or custom event should be re-scoped immediately. The goal is to reduce the number of synchronous execution contexts GTM spawns on initialisation — this is what drives the 1,283–1,687ms GTM-own-script blocking cost reported above.

HIGH ⏱ 1–2 hrs

PRIORITY 3 — Lazy-load Calendly on interaction

Calendly is costing 1,314ms of blocking time on mobile. If it is injected via GTM, add an 'Element Visibility' trigger scoped to the booking section rather than firing on page load. If it is hard-coded in the template, replace the inline script tag with a dynamically injected script that fires only on the first click or scroll into the booking widget — use an IntersectionObserver with a rootMargin of '200px' to pre-load just before the user reaches it.

HIGH ⏱ 1–2 hrs 📈 +6 pts projected

PRIORITY 4 — Move the GTM container snippet to deferred initialisation

If GTM is hard-coded in the <head> (the Google-default placement), move the <script> tag to the bottom of <body> and add async defer attributes. Then initialise your consent SDK before the GTM dataLayer.push so consent state is available the moment GTM fires. This prevents GTM from being a parser-blocking resource during the critical rendering path.

HIGH ⏱ 1–2 hrs

PRIORITY 5 — Investigate and scope the Cloudflare CDN blocking entries (~3,200ms mobile)

The audit flagged Cloudflare-origin scripts adding ~3,200ms of aggregate blocking on mobile. Identify which specific Cloudflare Worker scripts or Rocket Loader assets these are (check the Network waterfall in Chrome DevTools filtered to 'cdnjs.cloudflare.com' or 'static.cloudflareinsights.com') and either defer them with async, remove unused ones, or migrate any self-hosted assets to direct CDN delivery without the Rocket Loader rewrite layer.

HIGH ⏱ 1–2 hrs 📈 +6 pts projected

PRIORITY 6 — Set a tag performance budget in GTM to prevent regression

After implementing fixes, create a GTM custom HTML tag that runs on 'All Pages' in a low-priority firing sequence and logs window.performance.getEntriesByType('resource') to the dataLayer. Alert via a Slack webhook or GA4 custom event if total third-party script transfer size exceeds 150KB — this creates an ongoing guardrail so future tag additions don't silently re-introduce the blocking pattern.

Done implementing? Re-run the audit and use --compare-to pointing at the current JSON to get a per-URL before/after delta report showing exactly which fixes moved the needle.

Mobile CWV distribution

How this strategy's sample splits across the Good / NI / Poor bands. Google's ranking threshold is ≥75% in Good for every metric.

LCP ≤2.5s good · >4s poor

10%

90%

0 good · 10 NI · 88 poor

INP ≤200ms good · >500ms poor (lab: TBT)

24%

76%

0 good · 24 NI · 74 poor

CLS ≤0.1 good · >0.25 poor

39%

43%

18%

38 good · 42 NI · 18 poor

Per-URL breakdown

Sorted worst-first. LCP flags: lazy = loading="lazy" on LCP, no fp = missing fetchpriority="high", hidden = not in initial HTML. Top third-party is the vendor with the highest main-thread cost on that specific page.

#	URL	Score	LCP (lab)	TBT (lab)	CLS	Flags	Top 3P (main-thread)	Render-block
1	https://searchflex.com/pet-digital-marketing-services/seo/	17	10229ms	4522ms	0.275	—	Calendly 2005ms Google CDN 745ms Google Tag Manager 458ms	7754ms
2	https://searchflex.com/tech-digital-marketing-services/google-ads/	18	10002ms	3619ms	0.257	—	Calendly 1647ms Google CDN 545ms Facebook 353ms	7620ms
3	https://searchflex.com/ecommerce-seo/shopify/dubai/	31	9173ms	905ms	0.263	no fp	Facebook 515ms Google Tag Manager 487ms Hotjar 330ms	7610ms
4	https://searchflex.com/ecommerce-seo/shopify/melbourne/	31	8894ms	941ms	0.26	no fp	Facebook 493ms Google Tag Manager 478ms Hotjar 351ms	7613ms
5	https://searchflex.com/tech-digital-marketing-services/ecommerce/	32	12976ms	2083ms	0.068	—	Calendly 1064ms Google CDN 371ms Facebook 228ms	7634ms
6	https://searchflex.com/ecommerce-seo/shopify/sydney/	32	9153ms	2803ms	0.0	no fp	Facebook 966ms Hotjar 537ms Google Tag Manager 490ms	7576ms
7	https://searchflex.com/blog/local-seo-for-small-businesses/	32	6400ms	886ms	0.262	—	Google Tag Manager 553ms Facebook 396ms Hotjar 215ms	7893ms
8	https://searchflex.com/ecommerce-seo/melbourne/	33	10004ms	965ms	0.2	no fp	Google Tag Manager 459ms Facebook 442ms Hotjar 308ms	7619ms
9	https://searchflex.com/ecommerce-google-ads/manchester/	33	9304ms	1814ms	0.105	no fp	Google Tag Manager 852ms Facebook 485ms Hotjar 438ms	7962ms
10	https://searchflex.com/blog/shopify-seo-issues/	33	6076ms	6270ms	0.0	—	Facebook 1997ms Google Tag Manager 1638ms Hotjar 869ms	7427ms
11	https://searchflex.com/home-and-garden-digital-marketing-services/google-ads/	34	10013ms	918ms	0.167	no fp	Google Tag Manager 484ms Facebook 375ms Hotjar 285ms	7600ms
12	https://searchflex.com/fashion-digital-marketing/seo/	34	9901ms	2935ms	0.0	no fp	Google Tag Manager 893ms Facebook 893ms Hotjar 892ms	7439ms
13	https://searchflex.com/ecommerce-seo/ai-seo/	35	10951ms	2060ms	0.0	no fp	Google Tag Manager 907ms Facebook 793ms Hotjar 430ms	7594ms
14	https://searchflex.com/automotive-digital-marketing-services/seo/	35	8660ms	661ms	0.285	no fp	Facebook 396ms Google Tag Manager 378ms Hotjar 254ms	7606ms
15	https://searchflex.com/blog/international-seo-ecommerce-checklist/	35	5506ms	1221ms	0.167	—	Google Tag Manager 597ms Facebook 567ms Hotjar 341ms	7921ms
16	https://searchflex.com/tech-digital-marketing-services/	36	13010ms	2043ms	0.025	no fp	Google Tag Manager 920ms Facebook 739ms Hotjar 516ms	7575ms
17	https://searchflex.com/education-digital-marketing-services/ecommerce/	36	10353ms	1625ms	0.0	no fp	Facebook 891ms Google Tag Manager 497ms Hotjar 335ms	7534ms
18	https://searchflex.com/jewellery-digital-marketing/seo/	36	7726ms	1742ms	0.0	no fp	Google Tag Manager 800ms Facebook 614ms Hotjar 507ms	7591ms
19	https://searchflex.com/blog/ecommerce-seo-tips/	36	6526ms	1012ms	0.183	—	Google Tag Manager 538ms Facebook 516ms Hotjar 382ms	7927ms
20	https://searchflex.com/blog/new-chatgpt-shopping-tool-with-instant-checkout/	36	5630ms	4599ms	0.0	—	Google Tag Manager 2190ms Facebook 1308ms Hotjar 478ms	7528ms
21	https://searchflex.com/skincare-digital-marketing-services/	37	11251ms	1758ms	0.006	no fp	Google Tag Manager 578ms Facebook 546ms Hotjar 377ms	7614ms
22	https://searchflex.com/ecommerce-seo/sheffield/	37	9031ms	1263ms	0.103	no fp	Facebook 736ms Hotjar 474ms Google Tag Manager 358ms	7616ms
23	https://searchflex.com/ecommerce-seo/shopify/perth/	37	8801ms	1322ms	0.102	no fp	Facebook 637ms Google Tag Manager 517ms Hotjar 459ms	7581ms
24	https://searchflex.com/jewellery-digital-marketing/ecommerce/	37	8656ms	827ms	0.197	no fp	Google Tag Manager 450ms Facebook 393ms Hotjar 257ms	7617ms
25	https://searchflex.com/ecommerce-google-ads/dubai/	37	8285ms	612ms	0.26	no fp	Facebook 357ms Google Tag Manager 328ms Hotjar 216ms	7618ms
26	https://searchflex.com/ecommerce-google-ads/london/	37	8272ms	652ms	0.26	no fp	Google Tag Manager 385ms Facebook 294ms Hotjar 234ms	7631ms
27	https://searchflex.com/90-day-seo-offer/	38	4848ms	5404ms	0.022	—	Calendly 2241ms Google CDN 795ms Stripe 679ms	7766ms
28	https://searchflex.com/education-digital-marketing-services/	39	16415ms	1467ms	0.022	no fp	Facebook 601ms Google Tag Manager 424ms Hotjar 366ms	7926ms
29	https://searchflex.com/pet-digital-marketing-services/	39	12761ms	1072ms	0.118	no fp	Google Tag Manager 562ms Facebook 400ms Hotjar 346ms	7953ms
30	https://searchflex.com/education-digital-marketing-services/google-ads/	39	10351ms	1028ms	0.12	no fp	Facebook 426ms Google Tag Manager 411ms Hotjar 268ms	7615ms
31	https://searchflex.com/ecommerce-search-engine-marketing-agency/	39	8335ms	1249ms	0.08	no fp	Google Tag Manager 680ms Facebook 615ms Hotjar 378ms	7913ms
32	https://searchflex.com/blog/how-ai-will-change-seo-forever/	40	5444ms	1142ms	0.12	—	Facebook 665ms Google Tag Manager 473ms Hotjar 313ms	7926ms
33	https://searchflex.com/our-work/standley-design-and-build/	40	4127ms	621ms	0.416	—	Facebook 381ms Google Tag Manager 352ms Hotjar 205ms	7636ms
34	https://searchflex.com/skincare-digital-marketing-services/ecommerce/	41	11407ms	573ms	0.195	no fp	Facebook 371ms Google Tag Manager 280ms Hotjar 211ms	7634ms
35	https://searchflex.com/jewellery-digital-marketing/	41	11101ms	1089ms	0.067	no fp	Google Tag Manager 489ms Facebook 402ms Hotjar 366ms	7813ms
36	https://searchflex.com/ecommerce-packages/commerce-rocket/	41	5937ms	1121ms	0.105	no fp	Facebook 599ms Google Tag Manager 451ms Google Maps 422ms	7618ms
37	https://searchflex.com/our-work/quarry-motors-seo/	41	4136ms	864ms	0.298	no fp	Google Tag Manager 480ms Facebook 372ms Hotjar 197ms	7636ms
38	https://searchflex.com/our-work/unagru/	41	3980ms	776ms	0.343	—	Google Tag Manager 442ms Facebook 352ms Hotjar 195ms	7630ms
39	https://searchflex.com/ecommerce-seo/london/	42	10201ms	920ms	0.104	no fp	Google Tag Manager 538ms Facebook 389ms Hotjar 261ms	7605ms
40	https://searchflex.com/automotive-digital-marketing-services/	43	10952ms	1037ms	0.022	no fp	Google Tag Manager 507ms Facebook 467ms Hotjar 307ms	7883ms
41	https://searchflex.com/ecommerce-google-ads/sheffield/	43	9120ms	794ms	0.1	no fp	Facebook 452ms Google Tag Manager 386ms Hotjar 244ms	7593ms
42	https://searchflex.com/ecommerce-seo/content/	43	9001ms	829ms	0.103	no fp	Google Tag Manager 471ms Facebook 325ms Hotjar 232ms	7652ms
43	https://searchflex.com/food-drink-digital-marketing-services/seo/	44	10827ms	813ms	0.105	no fp	Facebook 453ms Google Tag Manager 437ms Hotjar 343ms	7626ms
44	https://searchflex.com/ecommerce-packages/	45	5327ms	971ms	0.107	no fp	Google Tag Manager 493ms Facebook 379ms Google Maps 358ms	7629ms
45	https://searchflex.com/careers/	45	4651ms	1689ms	0.0	no fp	Google Tag Manager 702ms Facebook 605ms Hotjar 348ms	7628ms
46	https://searchflex.com/ecommerce-seo/perth/	46	9529ms	679ms	0.086	no fp	Facebook 432ms Google Tag Manager 374ms Hotjar 274ms	7597ms
47	https://searchflex.com/ecommerce-google-ads/shopping/	46	8730ms	718ms	0.103	no fp	Google Tag Manager 401ms Facebook 344ms Hotjar 276ms	7618ms
48	https://searchflex.com/ecommerce-google-ads/	46	8176ms	409ms	0.232	no fp	Google Tag Manager 269ms Facebook 267ms Hotjar 171ms	7627ms
49	https://searchflex.com/blog/how-to-do-local-seo-for-multiple-locations/	46	5443ms	584ms	0.174	—	Google Tag Manager 395ms Facebook 299ms Hotjar 185ms	7941ms
50	https://searchflex.com/our-work/ukcn-lead-gen-seo/	46	3826ms	684ms	0.291	—	Facebook 449ms Google Tag Manager 404ms Hotjar 208ms	7618ms
51	https://searchflex.com/skincare-digital-marketing-services/google-ads/	47	11961ms	560ms	0.12	no fp	Facebook 325ms Google Tag Manager 324ms Hotjar 216ms	7609ms
52	https://searchflex.com/blog/what-image-files-are-best-for-seo/	47	6160ms	684ms	0.095	no fp	Facebook 456ms Google Tag Manager 421ms Hotjar 244ms	7902ms
53	https://searchflex.com/about/	47	5635ms	311ms	0.32	no fp	Google Tag Manager 263ms Facebook 213ms Hotjar 103ms	7969ms
54	https://searchflex.com/blog/best-digital-marketing-for-education-brands/	47	5563ms	971ms	0.019	—	Google Tag Manager 524ms Facebook 487ms Hotjar 317ms	7556ms
55	https://searchflex.com/home-and-garden-digital-marketing-services/ecommerce/	48	9989ms	627ms	0.104	no fp	Facebook 355ms Google Tag Manager 314ms Hotjar 208ms	7624ms
56	https://searchflex.com/ecommerce-seo/shopify/sheffield/	48	9228ms	595ms	0.104	no fp	Google Tag Manager 398ms Facebook 359ms Hotjar 270ms	7630ms
57	https://searchflex.com/blog/	48	7213ms	759ms	0.01	no fp	Google Tag Manager 446ms Facebook 338ms Hotjar 198ms	7989ms
58	https://searchflex.com/skincare-digital-marketing-services/seo/	49	10453ms	511ms	0.105	no fp	Google Tag Manager 310ms Facebook 281ms Hotjar 221ms	7617ms
59	https://searchflex.com/ecommerce-seo/manchester/	49	8951ms	550ms	0.103	no fp	Google Tag Manager 339ms Facebook 296ms Hotjar 204ms	7622ms
60	https://searchflex.com/jewellery-digital-marketing/google-ads/	49	8776ms	405ms	0.168	no fp	Facebook 320ms Google Tag Manager 267ms Hotjar 212ms	7622ms
61	https://searchflex.com/ecommerce-seo/local/	49	8649ms	507ms	0.102	no fp	Facebook 365ms Google Tag Manager 306ms Hotjar 245ms	7622ms
62	https://searchflex.com/fashion-digital-marketing/google-ads/	49	8423ms	602ms	0.105	no fp	Google Tag Manager 352ms Facebook 332ms Hotjar 224ms	7625ms
63	https://searchflex.com/ecommerce-packages/checkout-os/	49	6760ms	221ms	0.287	no fp	Facebook 214ms Google Maps 200ms Google Tag Manager 199ms	7644ms
64	https://searchflex.com/ecommerce-seo/authority/	50	9393ms	513ms	0.103	no fp	Facebook 346ms Google Tag Manager 304ms Hotjar 255ms	7604ms
65	https://searchflex.com/ecommerce-seo/shopify/brisbane-and-gold-coast/	50	9237ms	568ms	0.104	no fp	Google Tag Manager 362ms Facebook 285ms Hotjar 197ms	7637ms
66	https://searchflex.com/ecommerce-seo/shopify/london/	50	8935ms	247ms	0.263	no fp	Facebook 201ms Google Tag Manager 182ms Hotjar 118ms	7641ms
67	https://searchflex.com/ecommerce-cro/	50	7986ms	586ms	0.103	no fp	Facebook 321ms Google Tag Manager 312ms Hotjar 218ms	7614ms
68	https://searchflex.com/contact/	50	5486ms	658ms	0.106	no fp	Google Maps 344ms Google Tag Manager 336ms Facebook 334ms	7631ms
69	https://searchflex.com/home-and-garden-digital-marketing-services/	51	10426ms	570ms	0.022	no fp	Google Tag Manager 341ms Facebook 283ms Hotjar 189ms	7618ms
70	https://searchflex.com/our-work/prya-ecommerce-seo/	51	3774ms	513ms	0.276	—	Google Tag Manager 363ms Facebook 330ms Hotjar 193ms	7637ms
71	https://searchflex.com/fashion-digital-marketing/	52	15913ms	556ms	0.037	no fp	Facebook 284ms Google Tag Manager 253ms Hotjar 154ms	7949ms
72	https://searchflex.com/ecommerce-seo/	52	9376ms	448ms	0.105	no fp	Google Tag Manager 279ms Facebook 269ms Hotjar 181ms	7628ms
73	https://searchflex.com/blog/what-are-keyword-clusters-how-do-they-help-seo/	52	5425ms	502ms	0.117	—	Facebook 379ms Google Tag Manager 355ms Hotjar 233ms	8082ms
74	https://searchflex.com/our-work/varley-ecommerce-seo/	52	4446ms	1030ms	0.0	no fp	Google Tag Manager 605ms Facebook 444ms Hotjar 220ms	7626ms
75	https://searchflex.com/food-drink-digital-marketing-services/	53	21389ms	475ms	0.007	no fp	Google Tag Manager 239ms Facebook 214ms Hotjar 148ms	7929ms
76	https://searchflex.com/blog/topical-authority-seo/	53	6751ms	454ms	0.059	—	Google Tag Manager 339ms Facebook 289ms Hotjar 141ms	8087ms
77	https://searchflex.com/luxury-home-builder-marketing-agency/	53	5806ms	555ms	0.065	—	Facebook 496ms Google Tag Manager 334ms Hotjar 235ms	7630ms
78	https://searchflex.com/blog/chatgpt-ads-for-ecommerce-brands/	53	5561ms	325ms	0.163	—	Facebook 298ms Google Tag Manager 278ms Hotjar 146ms	8087ms
79	https://searchflex.com/ecommerce-seo/international/	54	9761ms	428ms	0.108	no fp	Facebook 271ms Google Tag Manager 251ms Hotjar 164ms	7688ms
80	https://searchflex.com/blog/on-page-seo-ecommerce/	54	6228ms	447ms	0.09	—	Facebook 367ms Google Tag Manager 307ms Hotjar 206ms	7988ms
81	https://searchflex.com/ecommerce-seo/shopify/	55	10427ms	377ms	0.106	no fp	Facebook 248ms Google Tag Manager 244ms Hotjar 163ms	7634ms
82	https://searchflex.com/ecommerce-seo/woocommerce/	55	9685ms	370ms	0.106	no fp	Facebook 257ms Google Tag Manager 240ms Hotjar 165ms	7782ms
83	https://searchflex.com/blog/best-ecommerce-fashion-seo-strategies/	55	5873ms	477ms	0.041	—	Google Tag Manager 349ms Facebook 340ms Hotjar 184ms	7938ms
84	https://searchflex.com/our-work/ecigone-ecommerce-seo/	55	3477ms	503ms	0.262	—	Google Tag Manager 360ms Facebook 278ms Hotjar 131ms	7647ms
85	https://searchflex.com/our-work/raynes-construction-google-ads/	55	2937ms	2305ms	0.035	—	Google Tag Manager 991ms Facebook 717ms Hotjar 379ms	7619ms
86	https://searchflex.com/ecommerce-seo/technical/	56	10661ms	306ms	0.104	no fp	Google Tag Manager 246ms Facebook 243ms Hotjar 161ms	7772ms
87	https://searchflex.com/blog/shopify-plus-guide/	56	6385ms	431ms	0.019	—	Facebook 371ms Google Tag Manager 292ms Hotjar 179ms	7918ms
88	https://searchflex.com/ecommerce-google-ads/perth/	58	8166ms	239ms	0.119	no fp	Facebook 230ms Google Tag Manager 216ms Hotjar 141ms	7793ms
89	https://searchflex.com/privacy-policy/	58	3344ms	572ms	0.205	—	Google Tag Manager 400ms Facebook 284ms Hotjar 152ms	7637ms
90	https://searchflex.com/fashion-digital-marketing/ecommerce/	59	10165ms	315ms	0.0	no fp	Google Tag Manager 225ms Facebook 210ms Hotjar 134ms	7630ms
91	https://searchflex.com/local-search-engine-marketing-agency/	60	9161ms	289ms	0.051	no fp	Google Tag Manager 250ms Facebook 231ms Hotjar 134ms	7936ms
92	https://searchflex.com/blog/seo-tips-for-jewellery-brands/	60	5496ms	398ms	0.037	—	Google Tag Manager 321ms Facebook 243ms Hotjar 123ms	7942ms
93	https://searchflex.com/careers/seo-content-specialist/	60	3355ms	989ms	0.024	—	Facebook 459ms Google Tag Manager 443ms Hotjar 232ms	7621ms
94	https://searchflex.com/our-work/todi-and-boys/	61	3604ms	313ms	0.274	—	Google Tag Manager 277ms Facebook 208ms Hotjar 96ms	7659ms
95	https://searchflex.com/	62	11935ms	263ms	0.022	no fp	Google Tag Manager 251ms Facebook 189ms Hotjar 112ms	7919ms
96	https://searchflex.com/activation/	63	3502ms	699ms	0.023	—	Google Tag Manager 458ms Facebook 316ms Hotjar 184ms	7784ms
97	https://searchflex.com/careers/ppc-manager/	64	3371ms	399ms	0.187	—	Google Tag Manager 280ms Facebook 264ms Hotjar 144ms	7640ms
98	https://searchflex.com/our-work/	71	4438ms	219ms	0.004	no fp	Google Tag Manager 235ms Facebook 216ms Hotjar 109ms	7640ms
99	https://searchflex.com/lead-gen-search-engine-marketing-agency/	—	—	—	—	—	—	—
100	https://searchflex.com/sectors/	—	—	—	—	—	—	—